Product Hunt vs saasuji: Where Should You Launch Your SaaS?

Choosing where to launch your SaaS product can make or break your launch day. The two platforms serve different purposes and audiences — here's how to decide.

Product Hunt: The Broad Stage

Product Hunt is the best-known launch platform with massive reach. A successful PH launch can drive 2,000-5,000 visits in 24 hours.

Strengths:

• Huge existing audience (1M+ monthly visitors)
• Strong social proof (badge for your website)
• Media and investor attention

Limitations:

• Extremely competitive (100+ launches daily)
• Audience is general tech, not SaaS-specific
• Traffic spike is intense but short-lived
• No SEO benefit for your product page

saasuji: The SaaS-Native Platform

saasuji is built specifically for SaaS product launches with a weekly cadence and built-in SEO.

Strengths:

• Targeted SaaS founder and maker audience
• Weekly launch cadence means less competition per day
• Built-in SEO with dofollow backlinks to your site
• GEO-optimized product pages for AI search visibility
• Featured and Sponsored tiers for guaranteed placement

Limitations:

• Smaller audience (growing rapidly)
• Newer platform with less established social proof

The Optimal Strategy: Launch on Both

You don't have to choose. The best launches use both platforms strategically:

1. Launch on saasuji first — Get your product page indexed, collect early feedback from SaaS-focused users, and establish your SEO presence with dofollow backlinks.

2. Launch on Product Hunt the same week — Ride the momentum from your saasuji launch. Use the feedback you gathered to sharpen your PH messaging.

3. Cross-promote — Link your saasuji page from your PH launch and vice versa. The dual presence amplifies credibility.

Timing Matters

saasuji's weekly cadence means you're competing with products in the same week, not the same hour. This gives your launch more sustained visibility compared to PH's 24-hour sprint.